Predmore, Carolyn; Topyan, Kudret; Trabold Apadula, Lauren - In: Economies 9 (2021) 4, pp. 1-13
Consumer researchers frequently employ valuation experiments to assess consumer opinions and test related hypotheses. One popular method used in many such experiments is the Becker-DeGroot-Marschak (BDM) single-response value elicitation procedure that initiates an incentive for the subjects to...