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Cote, Joseph A.
11
Henderson, Pamela W.
4
Leong, Siew Meng
4
Ang, Swee Hoon
1
Baumgartner, Hans
1
Becker, Thomas E.
1
Bluemelhuber, Christian
1
Bottomley, Paul A.
1
Cole, Catherine A.
1
Doyle, John R.
1
Fedorikhin, Alexander
1
Giese, Joan L.
1
Grewal, Rajdeep
1
Johnson, Jean L.
1
Jung, Kwon
1
Kau, Ah Keng
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Moorthy, Janakiraman
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Onzo, Naoto
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1
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Sakano, Tomoaki
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Schmitt, Bernd H.
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Journal of business research : JBR
3
Journal of marketing
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of international business studies : JIBS ; a publication of the Academy of International Business and the Western Business School
1
Journal of management : JOM
1
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OLC EcoSci
ECONIS (ZBW)
17
RePEc
10
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1
Cross-National Logo Evaluation Analysis: An Individual-Level Approach
van der Lans, Ralf
;
Cote, Joseph A.
;
Cole, Catherine A.
; …
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
5
,
pp. 968-985
Persistent link: https://www.econbiz.de/10008318774
Saved in:
2
Understanding consumer animosity in an international crisis: nature, antecedents, and consequences
Leong, Siew Meng
;
Cote, Joseph A.
;
Ang, Swee Hoon
;
Tan, …
- In:
Journal of international business studies : JIBS ; a …
39
(
2008
)
6
,
pp. 996-1009
Persistent link: https://www.econbiz.de/10008091417
Saved in:
3
Pets as means rather than ends
Cote, Joseph A.
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 500-501
Persistent link: https://www.econbiz.de/10007988619
Saved in:
4
Pets as means rather than ends
Cote, Joseph A.
- In:
Journal of business research : JBR
61
(
2008
)
5
,
pp. 500-502
Persistent link: https://www.econbiz.de/10008897320
Saved in:
5
Impression Management Using Typeface Design
Henderson, Pamela W.
;
Giese, Joan L.
;
Cote, Joseph A.
- In:
Journal of marketing
68
(
2004
)
4
,
pp. 60-72
Persistent link: https://www.econbiz.de/10005925206
Saved in:
6
Multicollinearity and Measurement Error in Structural Equation Models: Implications for Theory Testing
Grewal, Rajdeep
;
Cote, Joseph A.
;
Baumgartner, Hans
- In:
Marketing science : the marketing journal of the …
23
(
2004
)
4
,
pp. 519-529
Persistent link: https://www.econbiz.de/10006880688
Saved in:
7
Building strong brands in Asia: selecting the visual components of image to maximize brand strength
Henderson, Pamela W.
;
Cote, Joseph A.
;
Leong, Siew Meng
; …
- In:
International journal of research in marketing : IJRM ; …
20
(
2003
)
4
,
pp. 297-314
Persistent link: https://www.econbiz.de/10006167517
Saved in:
8
Guidelines for Selecting or Modifying Logos
Henderson, Pamela W.
;
Cote, Joseph A.
- In:
Journal of marketing
62
(
1998
)
2
,
pp. 14-30
Persistent link: https://www.econbiz.de/10005977711
Saved in:
9
Exploring the Organizational Commitment-Performance Linkage in Marketing: A Study of Life Insurance Salespeople
Leong, Siew Meng
;
Randall, Donna M.
;
Cote, Joseph A.
- In:
Journal of business research : JBR
29
(
1994
)
1
,
pp. 57-64
Persistent link: https://www.econbiz.de/10006744825
Saved in:
10
Additive and Multiplicative Method Effects in Applied Psychological Research: An Empirical Assessment of Three Models
Becker, Thomas E.
;
Cote, Joseph A.
- In:
Journal of management : JOM
20
(
1994
)
3
,
pp. 625-642
Persistent link: https://www.econbiz.de/10007010565
Saved in:
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