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Hutchinson, J.Wesley
7
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2
Alba, Joseph W.
1
Banks, Darryl T.
1
Bradlow, Eric T.
1
Chandon, Pierre
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Eisenstein, Eric M.
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Hutchinson, J. Wesley
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of marketing
1
Journal of marketing research : JMR
1
MSI reports : working paper series
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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OLC EcoSci
ECONIS (ZBW)
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There is more to planned purchases than knowing what you want : dynamic planning and learning in a repeated multi-store price search task
Huang, Yanliu
;
Hutchinson, J. Wesley
- In:
MSI reports : working paper series
(
2010
)
2
,
pp. 97-142
Persistent link: https://www.econbiz.de/10009893554
Saved in:
2
Does In-Store Marketing Work? Effects of the Number and Position of Shelf Facings on Brand Attention and Evaluation at the Point of Purchase
Chandon, Pierre
;
Hutchinson, J.Wesley
;
Bradlow, Eric T.
; …
- In:
Journal of marketing
73
(
2009
)
6
,
pp. 1-17
Persistent link: https://www.econbiz.de/10008328604
Saved in:
3
Counting Every Thought: Implicit Measures of Cognitive Responses to Advertising
Huang, Yanliu
;
Hutchinson, J.Wesley
- In:
Journal of consumer research : JCR ; an …
35
(
2008
)
1
,
pp. 98-118
Persistent link: https://www.econbiz.de/10008064335
Saved in:
4
Action-Based Learning: Goals and Attention in the Acquisition of Market Knowledge
Eisenstein, Eric M.
;
Hutchinson, J.Wesley
- In:
Journal of marketing research : JMR
43
(
2006
)
2
,
pp. 244-258
Persistent link: https://www.econbiz.de/10006640222
Saved in:
5
Reputation in Marketing Channels: Repeated-Transactions Bargaining with Two-Sided Uncertainty - Should you cultivate a reputation as a really tough bargainer? If you are a buyer, t...
Banks, Darryl T.
;
Hutchinson, J.Wesley
;
Meyer, Robert J.
- In:
Marketing science : the marketing journal of the …
21
(
2002
)
3
,
pp. 251-272
Persistent link: https://www.econbiz.de/10006893276
Saved in:
6
Unobserved Heterogeneity as an Alternative Explanation for "Reversal" Effects in Behavioral Research
Hutchinson, J.Wesley
;
Kamakura, Wagner A.
;
Lynch Jr, John G.
- In:
Journal of consumer research : JCR ; an …
27
(
2000
)
3
,
pp. 324-344
Persistent link: https://www.econbiz.de/10006660728
Saved in:
7
Knowledge Calibration: What Consumers Know and What They Think They Know
Alba, Joseph W.
;
Hutchinson, J.Wesley
- In:
Journal of consumer research : JCR ; an …
27
(
2000
)
2
,
pp. 123-156
Persistent link: https://www.econbiz.de/10006661739
Saved in:
8
The Influence of Unity and Prototypicality on Aesthetic Responses to New Product Designs
Veryzer Jr, Robert W.
;
Hutchinson, J.Wesley
- In:
Journal of consumer research : JCR ; an …
24
(
1998
)
4
,
pp. 374-394
Persistent link: https://www.econbiz.de/10006671223
Saved in:
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