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Jun, Jong Woo
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Lee, Hyung Min
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Lee, Hyung-Seok
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International marketing review
1
Journal of sport management : the official journal of the North American Society of Sport Management
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OLC EcoSci
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The Globalization of Sport and the Mass-Mediated Identity of Hines Ward in South Korea
Jun, Jong Woo
;
Lee, Hyung Min
- In:
Journal of sport management : the official journal of …
26
(
2012
)
2
,
pp. 103-113
Persistent link: https://www.econbiz.de/10010016046
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Cultural differences in brand designs and tagline appeals
Jun, Jong Woo
;
Lee, Hyung-Seok
- In:
International marketing review
24
(
2007
)
4
,
pp. 474
Persistent link: https://www.econbiz.de/10007750132
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