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Moser, H. Ronald
6
Moser, H.Ronald
5
Johns, Horace E.
4
Austin, M.Jill
2
Reynolds, Daniel L.
2
Colvard, Robert G.
1
Freeman Jr., Gordon L.
1
Freeman, Gordon
1
Freeman, Gordon L.
1
Gordon, Tristan
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Tang, Thomas Li-Ping
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Warren, William E.
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Services marketing quarterly
5
Journal of business and economic perspectives
4
Journal of professional services marketing
2
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OLC EcoSci
ECONIS (ZBW)
18
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1
A comparison and empirical analysis of the public's attitude toward labor union officials in four Southern states in 2000 and 2011
Moser, H. Ronald
;
Freeman Jr., Gordon L.
- In:
Journal of business and economic perspectives
38
(
2012
)
1
,
pp. 88-103
Persistent link: https://www.econbiz.de/10010076278
Saved in:
2
An Empirical Analysis of the Public's Attitudes Toward Advertising Veterinarian Services: A Comparative Cross-Sectional Study
Moser, H. Ronald
;
Johns, Horace E.
- In:
Services marketing quarterly
33
(
2012
)
4
,
pp. 363-381
Persistent link: https://www.econbiz.de/10010025199
Saved in:
3
An Empirical Analysis of Consumers' Attitudes Toward Chiropractic Services Advertising: A Comparative Cross-Sectional Study
Moser, H. Ronald
;
Freeman, Gordon
- In:
Services marketing quarterly
31
(
2010
)
2
,
pp. 253-275
Persistent link: https://www.econbiz.de/10008417925
Saved in:
4
How chiropractic advertising is viewed by the general public : en empirical analysis
Freeman, Gordon L.
;
Moser, H. Ronald
- In:
Journal of business and economic perspectives
35
(
2009
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10009880991
Saved in:
5
An Empirical Analysis of Consumers' Attitudes toward Physicians' Services Advertising: A Comparative Cross-Sectional Study
Moser, H.Ronald
- In:
Services marketing quarterly
29
(
2008
)
3
,
pp. 75-98
Persistent link: https://www.econbiz.de/10008148291
Saved in:
6
A longitudinal assessment of consumers' attitudes toward legal services advertising
Moser, H. Ronald
;
Johns, Horace E.
;
Reynolds, Daniel L.
- In:
Journal of business and economic perspectives
30
(
2004
)
2
,
pp. 88-103
Persistent link: https://www.econbiz.de/10009880884
Saved in:
7
Serving the Needs of Mature Citizens: Strategies and Techniques for Targeting the 50+ Population
Gordon, Tristan
;
Moser, H.Ronald
;
Warren, William E.
- In:
Services marketing quarterly
24
(
2002
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10007035132
Saved in:
8
Attitudes Toward Advertising by Accountants: Scale Validation and Application
Tang, Thomas Li-Ping
;
Moser, H.Ronald
;
Austin, M.Jill
- In:
Services marketing quarterly
23
(
2002
)
3
,
pp. 35-62
Persistent link: https://www.econbiz.de/10007037812
Saved in:
9
The public's attitude toward labor unions in a right-to-work state : a comparison by gender and race
Reynolds, Daniel L.
;
Moser, H. Ronald
;
Johns, Horace E.
- In:
Journal of business and economic perspectives
26
(
2000
)
1
,
pp. 113-122
Persistent link: https://www.econbiz.de/10009880795
Saved in:
10
Consumers' Attitudes Toward Advertising by Accounting Professionals - The purposes of this study were to determine: (a) consumers' attitudes toward advertising by accounting profes...
Moser, H.Ronald
;
Colvard, Robert G.
;
Austin, M.Jill
- In:
Journal of professional services marketing
20
(
2000
)
2
,
pp. 5-18
Persistent link: https://www.econbiz.de/10007050073
Saved in:
1
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