Sundali, James A.; Safford, Amanda H.; Croson, Rachel - In: Judgment and Decision Making 7 (2012) 6, pp. 768-778
We examine how almost winning in roulette affects subsequent betting behavior. Our main finding is heterogeneity in gambler behavior with some gamblers less likely to bet on numbers that were near misses on the prior spin and other gamblers more likely to bet on near miss numbers. Using a unique...