Hadad, Shahrazad; Oana (Drumea) Găucă - In: Management & Marketing 9 (2014) 2
to the social impact they generate by presenting the methods used to measure this impact and their basic assumptions, who … applies the methods and what are their effects. The methods for measuring the social impact found in the literature lean on … over its target clients. Furthermore, social impact is measured from the perspective of the companies and of the investors …