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Österreich
Confectionery
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Consumer behaviour
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Bemmaor, Albert C.
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Meixner, Oliver
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Sturm, Roland
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Wagner, Udo
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Econometric models in marketing
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Schriftenreihe des Instituts für Marketing & Innovation / Institut für Marketing & Innovation, Department für Wirtschafts- und Sozialwissenschaften, Universität für Bodenkultur Wien
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ECONIS (ZBW)
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Premium-Tafelschokolade in Österreich : Trends und Potential des E-Commerce
Sturm, Roland
;
Meixner, Oliver
-
2010
Persistent link: https://www.econbiz.de/10003973389
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Estimating market-level multiplicative models of promotion effects with linearly aggregated data . a parametric approach
Bemmaor, Albert C.
;
Wagner, Udo
- In:
Econometric models in marketing
,
(pp. 165-189)
.
2002
Persistent link: https://www.econbiz.de/10001657517
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