//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"1979-2008"
~subject:"Advertising effects"
~subject:"Frauen"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Special interest magazine"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
1979-2008
Advertising effects
Frauen
Special interest magazine
29
Spezialzeitschrift
29
Deutschland
9
Germany
9
Print advertising
6
Printwerbung
6
Women
6
USA
5
United States
5
Fernsehprogramm
4
Großbritannien
4
Magazine publishing
4
Television programme
4
United Kingdom
4
Zeitschriftenverlag
4
Consumer behaviour
3
Konsumentenverhalten
3
Product differentiation
3
Produktdifferenzierung
3
Bibliometrics
2
Bibliometrie
2
Business history
2
Business start-up
2
Cultural sociology
2
Culture
2
Demand
2
Fashion
2
Feiertag
2
Holiday
2
Internet marketing
2
Kultur
2
Kultursoziologie
2
Mode
2
Nachfrage
2
Online-Marketing
2
Organisationsforschung
2
Organizational research
2
Public relations
2
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Aufsatz im Buch
3
Book section
3
Language
All
English
5
German
3
Author
All
Ahern, Lee
1
Anschütz, Tina
1
Bell, Susan
1
Bortree, Denise
1
Brewis, Joanna
1
Dou, Xue
1
Freeman, Lynne
1
Hausendorf, Jörg
1
Kaiser, Ulrich
1
Lin, Chyong-ling
1
Mersmann, Susanne
1
Smith, Alexandra Nutter
1
Sonntag, Ralph
1
Warren, Samantha
1
more ...
less ...
Published in...
All
5th Workshop on the Economics of Information and Network Industries : August 30 - 31, 2002
1
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
1
Die Frauen und das Netz : Angebote und Nutzung aus Genderperspektive
1
Healthcare Marketing / Jahrbuch
1
International journal of nonprofit & voluntary sector marketing
1
Journal of business ethics : JOBE
1
Organization : the critical journal of organization, theory and society
1
Qualitative market research : an international journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Women's magazines as facilitators of Christmas rituals
Freeman, Lynne
;
Bell, Susan
- In:
Qualitative market research : an international journal
16
(
2013
)
3
,
pp. 336-354
Persistent link: https://www.econbiz.de/10009765586
Saved in:
2
Pionierinnen : aus der Gründungszeit des Internets
Mersmann, Susanne
- In:
Die Frauen und das Netz : Angebote und Nutzung aus …
,
(pp. 199-210)
.
2013
Persistent link: https://www.econbiz.de/10009717740
Saved in:
3
Framing environmental advocacy : a study of 30 years of advertising in National Geographic Magazine
Bortree, Denise
;
Ahern, Lee
;
Dou, Xue
;
Smith, Alexandra …
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
2
,
pp. 77-91
Persistent link: https://www.econbiz.de/10009739790
Saved in:
4
Der Word-of-Mouth-Effekt als kalkulierbare Größe in der Mediaplanung
Anschütz, Tina
;
Sonntag, Ralph
- In:
Dialogmarketing Perspektiven 2010/2011 : Tagungsband 5. …
,
(pp. 53-70)
.
2011
Persistent link: https://www.econbiz.de/10009010234
Saved in:
5
Have yourself a merry little Christmas? : organizing Christmas in women's magazines past and present
Brewis, Joanna
;
Warren, Samantha
- In:
Organization : the critical journal of organization, …
18
(
2011
)
6
,
pp. 747-762
Persistent link: https://www.econbiz.de/10009406967
Saved in:
6
Optimal cover prices and the effects of website provision on advertising and magazine demand
Kaiser, Ulrich
(
contributor
)
- In:
5th Workshop on the Economics of Information and …
.
2002
Persistent link: https://www.econbiz.de/10001689554
Saved in:
7
Wöchentlicher Wettbewerb um die Zielgruppe 40+ : Thema Gesundheit in wöchentlichen Frauenzeitschriften
Hausendorf, Jörg
- In:
Healthcare Marketing / Jahrbuch
(
2009
),
pp. 124-127
Persistent link: https://www.econbiz.de/10003815590
Saved in:
8
Sexual issues : the analysis of female role portrayal preferences in Taiwanese print ads
Lin, Chyong-ling
- In:
Journal of business ethics : JOBE
83
(
2008
)
3
,
pp. 409-418
Persistent link: https://www.econbiz.de/10003783311
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->