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~subject:"Arbeitsmarktdiskriminierung"
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Arbeitsmarktdiskriminierung
Consumer behaviour
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Anchoring effects
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Brand image
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Consumer psychology
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Discrimination
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Dissonance
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Betriebswirtschaftsstudium
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Bewertung
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Brand
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Brand management
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Consumer
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Diskriminierung
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Ethnic discrimination
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Ethnische Diskriminierung
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Leak, Roland L.
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Stone, George W.
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The journal of consumer marketing
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Felt discrimination increases offensiveness of stereotyped out-group depictions
Leak, Roland L.
;
Woodham, Omar P.
;
Stone, George W.
- In:
The journal of consumer marketing
32
(
2015
)
1
,
pp. 26-33
Persistent link: https://www.econbiz.de/10010529998
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