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Artificial intelligence
Customer recovery
37
Kundenrückgewinnung
35
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customer recovery
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AI-driven marketing research and data analytics
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Arbeitspapier / HHL, Leipzig Graduate School of Management
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ECONIS (ZBW)
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Preventing customer churn with artificial intelligence-based analytics : teaching case study
Yigit, Anil
;
Korherr, Philipp
;
Kanbach, Dominik K.
-
2024
Persistent link: https://www.econbiz.de/10014483352
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A comparative methodology of supervised machine learning algorithms for predicting customer churn using neuromarketing techniques
Muduva, Martin
;
Hondoma, Thanks
;
Chiwariro, Ronald
; …
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AI-driven marketing research and data analytics
,
(pp. 1-29)
.
2024
Persistent link: https://www.econbiz.de/10014558835
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