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Arzneimittel
Health motivation
7
Consumer behaviour
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Gesundheit
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health motivation
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International journal of advertising : the quarterly review of marketing communications
1
International journal of pharmaceutical and healthcare marketing : IJPHM
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ECONIS (ZBW)
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Factors to consider in improving prescription drug pharmacy leaflets
Andrews, J. Craig
;
Kees, Jeremy
;
Paul, Kala L.
;
Davis, …
- In:
International journal of advertising : the quarterly …
34
(
2015
)
5
,
pp. 765-788
Persistent link: https://www.econbiz.de/10011547778
Saved in:
2
Consumer attitudes toward dietary supplements consumption : implications for pharmaceutical marketing
Nor Azila Mohd Noor
;
Yap, Sheau-Fen
;
Liew, Kok-hong
; …
- In:
International journal of pharmaceutical and healthcare …
8
(
2014
)
1
,
pp. 6-26
Persistent link: https://www.econbiz.de/10010365491
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