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~subject:"Attitude"
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Search: person:"Ntasis, Lazaros"
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Attitude
Sponsoring
6
Sponsorship
6
Sport
6
Sportmarketing
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Sports
6
Sports marketing
6
Consumer behaviour
4
Konsumentenverhalten
4
Professional sports
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Profisport
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Sport sponsorship
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Football
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Actual purchases
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Attention
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China
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Cognition
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Internet marketing
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Marketingmanagement
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Koronios, Konstantinos
2
Ntasis, Lazaros
2
Dimitropoulos, Panagiotis
1
Konstantino, Koronios
1
Lazaros, Ntasis
1
Panagiotis, Dimitropoulos
1
Ratten, Vanessa
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Sakka, Georgia
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Thrassou, Alkis
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Entrepreneurial Innovation : Strategy and Competition Aspects
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EuroMed journal of business
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International journal of innovation and technology management : IJITM
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ECONIS (ZBW)
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Sponsorship-linked marketing : sport consumers' attitudes and behaviors
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
International journal of innovation and technology …
19
(
2022
)
5
,
pp. 1-22
Persistent link: https://www.econbiz.de/10014232392
Saved in:
2
Sustainable entrepreneurship and marketing strategy : exploring the consumer "attitude-behavioural intention" gap in the sport sponsorship context
Konstantino, Koronios
;
Lazaros, Ntasis
;
Panagiotis, …
- In:
Entrepreneurial Innovation : Strategy and Competition …
,
(pp. 53-61)
.
2022
Persistent link: https://www.econbiz.de/10013342955
Saved in:
3
Participant or spectator? : comprehending the sport sponsorship process from different perspectives
Koronios, Konstantinos
;
Thrassou, Alkis
;
Ntasis, Lazaros
; …
- In:
EuroMed journal of business
19
(
2024
)
2
,
pp. 298-313
Persistent link: https://www.econbiz.de/10014557602
Saved in:
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