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~subject:"Automobilzulieferindustrie"
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Automobilzulieferindustrie
Beziehungsmarketing
3
Relationship marketing
3
Service infusion
3
USA
3
United States
3
Betriebliche Wertschöpfung
2
Brasilien
2
Brazil
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Company loyalty
2
Competence
2
Customer value
2
Kundenwert
2
Latent financial risk
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Lieferantenmanagement
2
Loyalty programs
2
Organization
2
Roles
2
Sales function
2
Service selling
2
Supplier relationship management
2
Value creation
2
Agile incrementalism
1
Arzneimittel
1
Automotive supplier industry
1
B-to-B-Marketing
1
Brand image
1
Brand management
1
Bundling strategy
1
Business ethics
1
Business-to-business marketing
1
Charles Edward Lindblom
1
Corporate reputation
1
Customer-company identification
1
Customer-perceived value
1
Customer–company identification
1
Dienstleistungsqualität
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E-commerce
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Electronic Commerce
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Ethics
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Alejandro, Thomas Brashear
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Boles, James S.
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Monteiro, Plínio Rafael Reis
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Ribeiro, Áurea Helena Puga
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Souza, Daniela Vilaca
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Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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The outcome of company and account manager relationship quality on loyalty, relationship value and performance
Alejandro, Thomas Brashear
;
Souza, Daniela Vilaca
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
1
,
pp. 36-43
Persistent link: https://www.econbiz.de/10008907891
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