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~subject:"Automotive industry"
~subject:"Corporate culture"
~type_genre:"Interview"
~type_genre:"Sammlung"
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Harvard-Business-Manager : das Wissen der Besten
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Strategie und Technik des Automobilmarketing
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How Indra Nooyi turned design thinking into strategy : an interview with PepsiCo’s CEO
Nooyi, Indra
;
Ignatius, Adi
- In:
Harvard business review : HBR
93
(
2015
)
9
,
pp. 80-85
Persistent link: https://www.econbiz.de/10011340318
Saved in:
2
"Gutes Design polarisiert"
Nooyi, Indra
(
interviewee
);
Ignatius, Adi
(
interviewer
)
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
11
,
pp. 61-67
Persistent link: https://www.econbiz.de/10011535046
Saved in:
3
Dynamic design exploring consumer reactions to changes in product design
Zakharova, Anna
-
2015
Persistent link: https://www.econbiz.de/10011771173
Saved in:
4
Interview mit Murat Günak : Automobildesigner und Geschäftsführer Mia Electric GmbH
Hanisch, Johannes
;
Günak, Murat
- In:
Strategie und Technik des Automobilmarketing
,
(pp. 125-127)
.
2013
Persistent link: https://www.econbiz.de/10010426302
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