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Industrial marketing management : the international journal for industrial and high-tech firms
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An agent-based fuzzy cognitive map approach to the strategic marketing planning for industrial firms
Lee, Kun Chang
;
Lee, Habin
;
Lee, Namho
;
Lim, Jaehoon
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 552-563
Persistent link: https://www.econbiz.de/10009778577
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