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~subject:"Betriebliche Wertschöpfung"
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Betriebliche Wertschöpfung
Vietnam
7
Viet Nam
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Beziehungsmarketing
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Relationship marketing
5
Bank failure
3
Bank regulation
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Bankenkrise
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Bankenregulierung
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Bankinsolvenz
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Consumer behaviour
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Konsumentenverhalten
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Auslandsinvestition
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Customer integration
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Customer value
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Development aid
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Forecasting model
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Foreign investment
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International marketing
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Internationales Marketing
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Investitionsklima
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Kundenintegration
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Kundenwert
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Selling
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Service quality
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Theory
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Value creation
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customer citizenship behaviour
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internal marketing
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Thi Bich Hanh Tran
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Anh Dung Vu
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Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
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Towards an integrated model of value co-creation for enterprises
Thi Bich Hanh Tran
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 305-319)
.
2024
Persistent link: https://www.econbiz.de/10014564250
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From customer value co-creation behaviour to customer perceived value
Thi Bich Hanh Tran
;
Anh Dung Vu
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 993-1026
Persistent link: https://www.econbiz.de/10012607867
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