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Beziehungsmanagement
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Lichtenau, Torsten
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Rutsatz, Uwe
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Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
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E-Business und Geschäftsbeziehungen : Auswirkungen im Business-to-Business-Bereich
Lichtenau, Torsten
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2005
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1. Aufl.
Persistent link: https://www.econbiz.de/10002749824
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Kundenrückgewinnung durch Direktmarketing : das Beispiel des Versandhandels
Rutsatz, Uwe
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2004
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1. Aufl.
Persistent link: https://www.econbiz.de/10001876077
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