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~subject:"Beziehungsmarketing"
~subject:"Hotellerie"
~subject:"Services marketing"
~type_genre:"Case study"
~type_genre:"Systematic review"
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Beziehungsmarketing
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Services marketing
Dienstleistungsqualität
169
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International journal of services and operations management
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Services marketing cases in emerging markets : an asian perspective
2
Tourism management : research, policies, practice
2
Corporate brand and corporate reputation
1
Financial institutions and development
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International journal of business information systems : IJBIS
1
International journal of management & enterprise development : IJMED
1
International journal of productivity and quality management : IJPQM
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Management information systems : mis quarterly
1
Managing service quality : MSQ ; an international journal
1
Marketing through minefields
1
Meddelanden från Svenska Handelshögskolan
1
Meffert Marketing Edition
1
Profession : Wissenschaftsedition im Rainer Hampp Verlag
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Schriften des Institut für Finanzdienstleistungen e.V.
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Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag
1
Service business : an international journal
1
Strategic change : SC ; briefings in entrepreneurial finance
1
The journal of brand management : an international journal
1
The journal of business & industrial marketing
1
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
1
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
35
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1
Managing customer complaints : the case of Imperial Orchid Hotels in Thailand
Singh, Jaywant
;
Crisafulli, Benedetta
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 35-43)
.
2017
Persistent link: https://www.econbiz.de/10011537859
Saved in:
2
Malaysian Airlines versus AirAsia : customer satisfaction, service quality and service branding
Adapa, Sujana
;
Roy, Sanjit
- In:
Services marketing cases in emerging markets : an asian …
,
(pp. 67-75)
.
2017
Persistent link: https://www.econbiz.de/10011537865
Saved in:
3
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
4
A novel framework for customer-driven service strategies : a case study of a restaurant chain
Chen, Li-fei
- In:
Tourism management : research, policies, practice
41
(
2014
),
pp. 119-128
Persistent link: https://www.econbiz.de/10010239937
Saved in:
5
Produktivität von Dienstleistungen
Möller, Klaus
(
ed.
);
Schultze, Wolfgang
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10014007825
Saved in:
6
An AHP/DEA ranking method based on service quality approach : a case study in hotel industry
Shirouyehzad, Hadi
;
Lofti, Farhad Hosseinzadeh
; …
- In:
International journal of productivity and quality …
11
(
2013
)
4
,
pp. 434-445
Persistent link: https://www.econbiz.de/10009745032
Saved in:
7
A DEA approach for comparative analysis of service quality dimensions with a case study in hotel industry
Shirouyehzad, Hadi
;
Lotfi, Farhad Hosseinzadeh
;
Shahin, …
- In:
International journal of services and operations management
12
(
2012
)
3
,
pp. 289-308
Persistent link: https://www.econbiz.de/10009574594
Saved in:
8
Encouraging CRM systems usage : a study among bank managers
Vella, Joseph
;
Caruana, Albert
- In:
Management research review
35
(
2012
)
2
,
pp. 121-133
Persistent link: https://www.econbiz.de/10009501072
Saved in:
9
Impact of user satisfaction with mandated CRM use on employee service quality
Hsieh, J. J. Po-An
;
Rai, Arun
;
Petter, Stacie
;
Zhang, Ting
- In:
Management information systems : mis quarterly
36
(
2012
)
4
,
pp. 1065-1080
Persistent link: https://www.econbiz.de/10009680791
Saved in:
10
Using a business game concept to enhance servitization : a longitudinal case study
Laine, Teemu
;
Paranko, Jari
;
Suomala, Petri
- In:
Managing service quality : MSQ ; an international journal
22
(
2012
)
5
,
pp. 428-446
Persistent link: https://www.econbiz.de/10009681580
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