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~subject:"Beziehungsmarketing"
~subject:"systematic literature review"
~type_genre:"Aufsatz im Buch"
~type_genre:"Systematic review"
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Beziehungsmarketing
systematic literature review
Bibliometrics
64
Bibliometrie
64
Literature review
55
Systematic literature review
25
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16
literature review
12
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11
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10
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9
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A Research Agenda for Service Marketing
1
Bleeding-edge entrepreneurship : digitalization, blockchains, space, the ocean, and artificial intelligence
1
Contemporary trends in innovative marketing strategies
1
Digital transformation, strategic resilience, cyber security and risk management
1
HRM 4.0 for human-centered organizations
1
Key challenges and opportunities for quality, sustainability and innovation in the fourth industrial revolution : quality and service management in the fourth industrial revolution - sustainability and value co-creation
1
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
1
Mass Customization and Customer Centricity : In Honor of the Contributions of Cipriano Forza
1
Responding to uncertain conditions : new research on strategic adaptation
1
Strategic responses for a sustainable future : new research in international management
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ECONIS (ZBW)
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1
The future of research on customer-to-customer interaction (CCI)
Nicholls, Richard
- In:
A Research Agenda for Service Marketing
,
(pp. 183-221)
.
2024
Persistent link: https://www.econbiz.de/10014517969
Saved in:
2
Then, now, and hereafter of customer engagement : insights from bibliometric and thematic
literature
review
Syama, K. S.
;
George, Sneha Rose
;
Edward, Manoj
; …
- In:
Contemporary trends in innovative marketing strategies
,
(pp. 178-203)
.
2024
Persistent link: https://www.econbiz.de/10014519876
Saved in:
3
Social relationships : the secret ingredient of synergistic venture cooperation
Czernek-Marszałek, Katarzyna
;
Klimas, Patrycja
; …
- In:
Bleeding-edge entrepreneurship : digitalization, …
,
(pp. 51-90)
.
2023
Persistent link: https://www.econbiz.de/10014233360
Saved in:
4
Interorganizational enablers of mass customization : a
literature
review
Sandrin, Enrico
- In:
Mass Customization and Customer Centricity : In Honor …
,
(pp. 85-100)
.
2023
Persistent link: https://www.econbiz.de/10014321992
Saved in:
5
Mapping the research on blockchain in education : a systematic review and bibliometric analysis
Jain, Ruchika
;
Seth, Neena
;
Sood, Kiran
;
Grima, Simon
- In:
Digital transformation, strategic resilience, cyber …
,
(pp. 53-66)
.
2023
Persistent link: https://www.econbiz.de/10014428076
Saved in:
6
A contemporary review of the resilience literature : state-of-the-art and future research opportunities
Vladi, Ornela
- In:
Responding to uncertain conditions : new research on …
,
(pp. 199-216)
.
2023
Persistent link: https://www.econbiz.de/10014290754
Saved in:
7
Open strategy : a systematic
literature
review
and research agenda
Sunner, Akwal
;
Ates, Aylin
;
McKiernan, Peter
- In:
Strategic responses for a sustainable future : new …
,
(pp. 67-86)
.
2021
Persistent link: https://www.econbiz.de/10012660410
Saved in:
8
Quality-driven Industry 4.0
Rowlands, Hefin
;
Milligan, Stuart
- In:
Key challenges and opportunities for quality, …
,
(pp. 3-30)
.
2021
Persistent link: https://www.econbiz.de/10012506123
Saved in:
9
Consumer behavior in omnichannel retailing
Özbük, Meltem Yetkin
;
Ünal, Duygu Aydın
;
Oktay, Büşra
- In:
Managing customer experiences in an omnichannel world : …
,
(pp. 75-95)
.
2021
Persistent link: https://www.econbiz.de/10012492210
Saved in:
10
Themes and trends in smart working research : a systematic analysis of academic contributions
Torre, Teresina
;
Sarti, Daria
- In:
HRM 4.0 for human-centered organizations
,
(pp. 177-200)
.
2020
Persistent link: https://www.econbiz.de/10012161709
Saved in:
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