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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Protecting customer privacy when marketing with second-party data
Schneider, Matthew J.
;
Jagpal, Sharan
;
Gupta, Sachin
; …
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
3
,
pp. 593-603
Persistent link: https://www.econbiz.de/10011758008
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