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Beziehungsmarketing
Airbnb
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Mody, Makarand Amrish
3
Hanks, Lydia
2
Day, Jonathon
1
Dogru, Tarik
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Jaffe, William
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Lehto, Xinran Y.
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Sydnor, Sandra
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Tourism management : research, policies, practice
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Tourism management perspectives : TMP
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ECONIS (ZBW)
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Consumption authenticity in the accommodations industry : the keys to brand love and brand loyalty for hotels and Airbnb
Mody, Makarand Amrish
;
Hanks, Lydia
- In:
Journal of travel research : a quarterly publication of …
59
(
2020
)
1
,
pp. 173-189
Persistent link: https://www.econbiz.de/10012151303
Saved in:
2
Parallel pathways to brand loyalty : mapping the consequences of authentic consumption experiences for hotels and Airbnb
Mody, Makarand Amrish
;
Hanks, Lydia
;
Dogru, Tarik
- In:
Tourism management : research, policies, practice
74
(
2019
),
pp. 65-80
Persistent link: https://www.econbiz.de/10012128566
Saved in:
3
Integrating country and brand images : using the product : country image framework to understand travelers' loyalty towards responsible tourism operators
Mody, Makarand Amrish
;
Day, Jonathon
;
Sydnor, Sandra
; …
- In:
Tourism management perspectives : TMP
24
(
2017
),
pp. 139-150
Persistent link: https://www.econbiz.de/10011810759
Saved in:
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