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~subject:"Beziehungsmarketing"
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Beziehungsmarketing
marketing intelligence
18
Market research
16
Marktforschung
16
Marketing management
12
Marketingmanagement
12
Marketing Intelligence
10
Marketing
9
Marketing intelligence
9
Relationship marketing
7
Social Web
7
Social web
7
Consumer behaviour
6
Innovation
6
Internet marketing
6
Online-Marketing
6
Data Mining
5
E-commerce
5
Electronic Commerce
5
Konsumentenverhalten
5
Data mining
4
Internet
4
KMU
4
New product development
4
Produktentwicklung
4
SME
4
Competitive Intelligence
3
Firm performance
3
Information technology
3
Informationstechnik
3
Unternehmenserfolg
3
Artificial intelligence
2
BI - Business Intelligence
2
Bank
2
Big data
2
CI - Competitive Intelligence
2
Competitive advantage
2
Competitive analysis
2
Computer-assisted marketing
2
Dynamic Markets
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English
7
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Al-Weshah, Ghazi A.
1
Alberg, Dima
1
Branda, Anthony F.
1
Daabes, Ajayeb S. Abu
1
Gopalakrishna, Pradeep
1
Hadad, Yossi
1
Ismail, Hina
1
Keren, Baruch
1
Kharbat, Faten F.
1
Lala, Vishal
1
Negi, Digamber Singh
1
Saleem, Muhammad Abid
1
Soldatenko, Tatyana А.
1
Yessimzhanova, Saira R.
1
Zahra, Sadaf
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Journal of marketing analytics : JMA
2
Economics : the strategy and practice : ESP
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
International journal of business forecasting and marketing intelligence : IJBFMI
1
International journal of economics and business research
1
The international journal of bank marketing : IJBM
1
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ECONIS (ZBW)
7
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1
Handling the inconsistency in ranking customers via several multi-criteria ranking methods
Hadad, Yossi
;
Keren, Baruch
;
Alberg, Dima
- In:
International journal of business forecasting and …
9
(
2024
)
1
,
pp. 50-79
Persistent link: https://www.econbiz.de/10014512023
Saved in:
2
Modern aspects and trends of customer intelligence development
Soldatenko, Tatyana А.
;
Yessimzhanova, Saira R.
- In:
Economics : the strategy and practice : ESP
15
(
2020
)
2
,
pp. 107-113
Persistent link: https://www.econbiz.de/10012417820
Saved in:
3
A scale for measuring effort towards
marketing
intelligence
in service sector
Negi, Digamber Singh
- In:
GITAM journal of management : a quarterly publication …
17
(
2019
)
1
,
pp. 64-76
Persistent link: https://www.econbiz.de/10012139128
Saved in:
4
The marketing analytics orientation (MAO) of firms : identifying factors that create highly analytical marketing practices
Branda, Anthony F.
;
Lala, Vishal
;
Gopalakrishna, Pradeep
- In:
Journal of marketing analytics : JMA
6
(
2018
)
3
,
pp. 84-94
Persistent link: https://www.econbiz.de/10011951071
Saved in:
5
Customer-based perceptual map as a
marketing
intelligence
source
Daabes, Ajayeb S. Abu
;
Kharbat, Faten F.
- In:
International journal of economics and business research
13
(
2017
)
4
,
pp. 360-379
Persistent link: https://www.econbiz.de/10011740419
Saved in:
6
Marketing
intelligence
and customer relationships : empirical evidence from Jordanian banks
Al-Weshah, Ghazi A.
- In:
Journal of marketing analytics : JMA
5
(
2017
)
3/4
,
pp. 141-152
Persistent link: https://www.econbiz.de/10011855282
Saved in:
7
Predictors of customer loyalty in the Pakistani banking industry : a moderated-mediation study
Saleem, Muhammad Abid
;
Zahra, Sadaf
;
Ismail, Hina
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
3
,
pp. 411-430
Persistent link: https://www.econbiz.de/10011593803
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