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~subject:"Brand"
~subject:"Industrieforschung"
~subject:"Innovation management"
~subject:"Intellectual property rights"
~type_genre:"Accompanied by computer file"
~type_genre:"Fallstudie"
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Search: subject_exact:"Lizenzvergabe"
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ECONIS (ZBW)
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Creating value through external intellectual property commercialization : a desorptive capacity view
Ziegler, Nicole
;
Ruether, Frauke
;
Bader, Martin A.
; …
- In:
The journal of technology transfer
38
(
2013
)
6
,
pp. 930-949
Persistent link: https://www.econbiz.de/10010208614
Saved in:
2
The open innovation paradox : knowledge sharing and protection in R&D collaborations
Bogers, Marcel L. A. M.
- In:
European journal of innovation management : EJIM
14
(
2011
)
1
,
pp. 93-117
Persistent link: https://www.econbiz.de/10008988075
Saved in:
3
Bewertung von Markenlizenzierungspotenzialen : ein Modellentwurf als Entscheidungsgrundlage für die Vergabe von Markenlizenzen
Siebert, Sebastian
-
2009
Persistent link: https://www.econbiz.de/10003920765
Saved in:
4
ICC model international trademark licence
International Chamber of Commerce
-
2008
Persistent link: https://www.econbiz.de/10003714490
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5
How risky are brand licensing strategies in view of customer perceptions and reactions?
Wiedmann, Klaus-Peter
;
Ludewig, Dirk
- In:
Journal of general management
33
(
2007/08
)
3
,
pp. 31-52
Persistent link: https://www.econbiz.de/10003717472
Saved in:
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