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~subject:"Brand"
~subject:"Markenführung"
~subject:"Markenimage"
~subject:"Schätzung"
~type_genre:"Elektronischer Datenträger"
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Der Einfluss von Corporate Social Responsibility auf das Markenimage
Pietsch, Julia S.
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2013
Persistent link: https://www.econbiz.de/10011382753
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Good Brand 2006 : Gutes tun und davon profitieren? ; ethisches Verbraucherverhalten und Cause Related Marketing in Deutschland
Blumberg, Martin
(
contributor
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2006
Persistent link: https://www.econbiz.de/10003714086
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