//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: person:"Liang, Yuli"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand
Consumer behaviour
3
Konsumentenverhalten
3
purchase intention
3
COVID-19
2
TPB
2
face masks
2
open innovation
2
pandemic
2
Bekleidungsindustrie
1
Bid-ask spread
1
Bourse
1
Brand image
1
Brand management
1
Börse
1
Clothing industry
1
Confidence
1
Consumer perception
1
Coronavirus
1
Epidemic
1
Epidemie
1
Fashion
1
Geld-Brief-Spanne
1
Innovation management
1
Innovationsmanagement
1
Markenartikel
1
Markenführung
1
Markenimage
1
Mobile self-checkout
1
Mode
1
Open Innovation
1
Open innovation
1
Perception
1
Product quality
1
Produktqualität
1
Taiwan
1
Technology in fashion industry
1
Textile distribution
1
Textilhandel
1
UTAUT
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Liang, Yuli
1
Ramkumar, Bharath
1
Published in...
All
International journal of technology marketing : IJTMkt
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How do smartwatch price and brand awareness drive consumer perceptions and purchase intention? : a perceived value approach
Ramkumar, Bharath
;
Liang, Yuli
- In:
International journal of technology marketing : IJTMkt
14
(
2020
)
2
,
pp. 154-180
Persistent link: https://www.econbiz.de/10012533930
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->