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~subject:"Brand management"
~subject:"Konsumentenverhalten"
~subject:"Relationship marketing"
~type_genre:"Handbook"
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Applied Marketing : anwendungsorientierte Marketingwissenschaft der deutschen Fachhochschulen ; mit 260 Abb. und 56 Tabellen
Kamenz, Uwe
(
ed.
)
-
2003
Persistent link: https://www.econbiz.de/10001753842
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