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Journal of international food & agribusiness marketing
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To trust or not to trust? : consumer responses to cause-related marketing
Iscioglu, Tutku Eker
;
Borak, Eser
- In:
Journal of international food & agribusiness marketing
32
(
2020
)
2
,
pp. 97-122
Persistent link: https://www.econbiz.de/10012259218
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