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~subject:"Channel and brand strategies"
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Global Management DOI:http://dx.doi.org/10.4468/2001.1.03court.freeling.george
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Strategic interplay between store brand introduction and online direct channel introduction
Li, Hai
;
Leng, Kaijun
;
Qing, Qiankai
;
Zhu, Stuart X.
- In:
Transportation research / E : an international journal
118
(
2018
),
pp. 272-290
Persistent link: https://www.econbiz.de/10011927549
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