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Lye, Ashley
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Shao, Wei
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of retailing and consumer services
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ECONIS (ZBW)
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Different strokes for different folks : a method to accommodate decision -making heterogeneity
Shao, Wei
;
Lye, Ashley
;
Rundle-Thiele, Sharyn
- In:
Journal of retailing and consumer services
16
(
2009
)
6
,
pp. 495-501
Persistent link: https://www.econbiz.de/10003906224
Saved in:
2
Decisions, decisions, decisions : multiple pathways to choice
Shao, Wei
;
Lye, Ashley
;
Rundle-Thiele, Sharyn
- In:
International journal of market research : JMRS ; the …
50
(
2008
)
6
,
pp. 797-816
Persistent link: https://www.econbiz.de/10003781954
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