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Using an experiential business game to stimulate sustainable thinking in marketing education
Bascoul, Ganaël
;
Schmitt, Julien
;
Rasolofoarison, Dina
; …
- In:
Journal of marketing education : JME
35
(
2013
)
2
,
pp. 168-180
Persistent link: https://www.econbiz.de/10010204765
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