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~subject:"Geschlecht"
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Consumer behaviour
Geschlecht
Verbraucherverhalten
Psychologie
2,506
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813
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217
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196
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189
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171
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158
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Felser, Georg
6
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5
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4
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4
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4
Ozdenoren, Emre
4
Silverman, Dan
4
Underhill, Paco
4
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3
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3
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3
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3
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3
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3
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3
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3
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3
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3
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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2
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Conference on Advertising and Consumer Psychology <2, 1983, Chicago, Ill.>
2
National Bureau of Economic Research
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1
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1
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Guide d'action sociale
1
IGI Global
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Internationaler Frauenbund
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1
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1
Springer International Publishing
1
Taylor and Francis
1
Taylor and Francis.
1
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1
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1
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Marketing and consumer psychology series
6
Europäische Hochschulschriften / 5
3
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3
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3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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(Guide d'action sociale)
1
(Problems in education
1
A Herbert Jenkins ̉book
1
APA handbooks in psychology
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Advances in digital crime, forensics, and cyber terrorism (ADCFCT) book series
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Advertising and consumer psychology : selected papers presented at the Advertising and Consumer Psychology Conference
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ECONIS (ZBW)
200
USB Cologne (EcoSocSci)
29
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81
Evolving psychological and educational perspectives on cyber behavior
Zheng, Robert
(
contributor
)
-
2013
"This book identifies learners' online behavior based on the theories in human psychology, defines online education phenomena as explained by the social and cognitive learning theories and principles, and interprets the complexity of cyber learning"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727472
Saved in:
82
Psychology : Inducing Green Behaviour
Thoegersen, John
-
2013
Economic arguments, such as saving money, are often used to promote pro-environmental actions — for example, reducing energy use. However, research shows that people’s environmental motives are sometimes better drivers of behavioural change
Persistent link: https://www.econbiz.de/10014158370
Saved in:
83
Konsumentenpsychologie
Spieß, Erika
-
2013
Spiess umreisst grundlegende Erkenntnisse aus der allgemeinen, der Persönlichkeits- und der Sozialpsychologie und bezieht diese auf den Kontext des Konsumenten sowie den Prozess des Kaufens und Verkaufens. In Teil 2 werden dann neuere Aspekte der Konsumwelt und des Konsumentenverhaltens...
Persistent link: https://www.econbiz.de/10014005344
Saved in:
84
Willpower and the optimal control of visceral urges
Ozdenoren, Emre
;
Salant, Stephen W.
;
Silverman, Dan
-
2006
Persistent link: https://www.econbiz.de/10003331762
Saved in:
85
Willpower and the Optimal Control of Visceral Urges
Ozdenoren, Emre
-
2006
Common intuition and experimental psychology suggest that the ability to self-regulate, willpower, is a depletable resource. We investigate the behavior of an agent who optimally consumes a cake (or paycheck or workload) over time and who recognizes that restraining his consumption too much...
Persistent link: https://www.econbiz.de/10012466390
Saved in:
86
Optimism and economic choice
Puri, Manju
;
Robinson, David
-
2005
Persistent link: https://www.econbiz.de/10002857319
Saved in:
87
Optimism and Economic Choice
Puri, Manju
-
2005
This paper presents some of the first large-scale survey evidence linking optimism to major economic choices. We create a novel measure of optimism using the Survey of Consumer Finance by comparing a person's self-reported life expectancy to that implied by statistical tables. Optimists are more...
Persistent link: https://www.econbiz.de/10012467322
Saved in:
88
Einkaufserlebnisse im Handel : theoretische Konzeption und empirische Analyse
Schwertfeger, Marko
-
2012
Persistent link: https://www.econbiz.de/10009685425
Saved in:
89
Warum kaufen wir? : Die Psychologie des Konsums
Underhill, Paco
-
2012
Unterhaltsame Darstellung der Vorgehensweise und Erkenntnisse von Marktforschern bei der Untersuchung des Käuferverhaltens und den Konsequenzen z.B. für Präsentation, Standort etc. der Ware. (Stefan Rogge)
Persistent link: https://www.econbiz.de/10014011327
Saved in:
90
A model of comprehensive habits with psychological effects of work effort
Gurdgiev, Constantin T.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10003258059
Saved in:
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