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~subject:"Consumer behaviour"
~subject:"Konsumentenverhalten"
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Search: "Hruschka, Harald"
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Consumer behaviour
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Hruschka, Harald
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Baumgartner, Bernhard
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Probst, Markus
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Falke, Andreas
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
OR spectrum : quantitative approaches in management
3
Journal of business economics : JBE
2
Journal of forecasting
2
Review of managerial science : RMS
2
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2
Dynamic competitive analysis in marketing : proceedings of the International Workshop on Dynamic Competitive Analysis in Marketing, Montréal, Canada, September 1 - 2, 1995
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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ECONIS (ZBW)
21
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1
Endogeneity of marketing variables in multicategory choice models
Hruschka, Harald
- In:
Journal of business economics : JBE
94
(
2024
)
4
,
pp. 639-657
Persistent link: https://www.econbiz.de/10014546938
Saved in:
2
Relevance of dynamic variables in multicategory choice models
Hruschka, Harald
- In:
OR spectrum : quantitative approaches in management
46
(
2024
)
1
,
pp. 109-133
Persistent link: https://www.econbiz.de/10014519162
Saved in:
3
Analyzing joint brand purchases by conditional restricted Boltzmann machines
Hruschka, Harald
- In:
Review of managerial science : RMS
16
(
2022
)
4
,
pp. 1117-1145
Persistent link: https://www.econbiz.de/10013191697
Saved in:
4
Interdependences of products in market baskets : comparing the conditional restricted Boltzmann machine to the multivariate logit model
Hruschka, Harald
- In:
Review of marketing science
19
(
2021
)
1
,
pp. 33-51
Persistent link: https://www.econbiz.de/10012656896
Saved in:
5
Comparing unsupervised probabilistic machine learning methods for market basket analysis
Hruschka, Harald
- In:
Review of managerial science : RMS
15
(
2021
)
2
,
pp. 497-527
Persistent link: https://www.econbiz.de/10012489166
Saved in:
6
Analyzing the browsing basket : a latent interests-based segmentation tool
Schröder, Nadine
;
Falke, Andreas
;
Hruschka, Harald
; …
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 181-197
Persistent link: https://www.econbiz.de/10012060967
Saved in:
7
Multicategory purchase incidence models for partitions of product categories
Hruschka, Harald
- In:
Journal of forecasting
36
(
2017
)
3
,
pp. 230-240
Persistent link: https://www.econbiz.de/10011729245
Saved in:
8
Analyzing the dependences of multi-category purchases on interactions of marketing variables
Hruschka, Harald
- In:
Journal of business economics : JBE
87
(
2017
)
3
,
pp. 295-313
Persistent link: https://www.econbiz.de/10011707331
Saved in:
9
Analyzing market baskets by restricted Boltzmann machines
Hruschka, Harald
- In:
OR spectrum : quantitative approaches in management
36
(
2014
)
1
,
pp. 209-228
Persistent link: https://www.econbiz.de/10010251254
Saved in:
10
Linking multi-category purchases to latent activities of shoppers : analysing market baskets by topic models
Hruschka, Harald
- In:
Marketing : ZFP ; journal of research and management
36
(
2014
)
4
,
pp. 267-273
Persistent link: https://www.econbiz.de/10010438083
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