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~subject:"Consumer behaviour"
~subject:"Online-Handel"
~type_genre:"Aufsatz im Buch"
~type_genre:"Sammelwerk"
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Consumer behaviour
Online-Handel
Konsumentenverhalten
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Deutschland
674
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673
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480
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Sheth, Jagdish N.
41
Belk, Russell W.
36
Gröppel-Klein, Andrea
17
Bauer, Hans H.
16
Spiller, Achim
15
Bettman, James R.
13
Weinberg, Peter
13
Diehl, Sandra
12
Herrmann, Andreas
12
Foxall, Gordon R.
11
Grunert, Klaus G.
11
Hill, Ronald Paul
11
Schmitt, Bernd
11
Wiedmann, Klaus-Peter
11
Bagozzi, Richard P.
10
Holbrook, Morris B.
10
Kenning, Peter
10
Terlutter, Ralf
10
Bruhn, Manfred
9
Enneking, Ulrich
9
Fournier, Susan
9
Hansen, Ursula
9
Jacoby, Jacob
9
Scherhorn, Gerhard
9
Schröder, Hendrik
9
Smyczek, Sławomir
9
Arnould, Eric J.
8
Diller, Hermann
8
Kardes, Frank R.
8
Keller, Kevin Lane
8
Kirchgeorg, Manfred
8
Laroche, Michel
8
Martínez-López, Francisco J.
8
Mick, David Glen
8
Reisch, Lucia A.
8
Rudolph, Thomas
8
Schrader, Ulf
8
Sherry, John F.
8
Silberer, Günter
8
Thompson, Craig J.
8
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Springer Fachmedien Wiesbaden
10
American Marketing Association
9
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7
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6
European Society for Opinion and Marketing Research
4
Gesellschaft für Konsum-, Markt- und Absatzforschung
4
American Council on Consumer Interests
2
Books on Demand GmbH <Norderstedt>
2
Evangelische Akademie Tutzing
2
Goethe-Universität Frankfurt am Main
2
Gottfried Wilhelm Leibniz Universität Hannover
2
Hans-Böckler-Stiftung / Arbeitsgruppe Klima, Umwelt, Zukunft
2
Haufe-Lexware GmbH & Co. KG
2
Hochschule für Wirtschaft und Politik
2
International Association for Research in Economic Psychology
2
Nomos Verlagsgesellschaft
2
OECD
2
Organisation for Economic Co-Operation and Development
2
Runder Tisch Kommunikationsstrategien zur Einführung des Euro <1996, Brüssel>
2
School of Business <Townsville, Queensland>
2
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2
AMCIS <15, 2009, San Francisco, Calif.>
1
Academy of Marketing Science / Annual Conference <2012, New Orleans, La.>
1
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1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
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Advertising and Consumer Psychology Conference <4, 1985, Chicago, Ill.>
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1
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Black Housewives' League of SA
1
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Handbook of consumer psychology
42
Legends in consumer behavior
32
The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
26
Premier reference source
23
Product experience
20
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
19
Journal of business research : JBR
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
19
The evolution of brands : from signals of quality to storehouses of trust
18
Handbook of brand relationships
17
Cross-cultural and critical perspectives on brands
16
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
16
Consumer culture theory
15
Consumer-brand relationships : theory and practice
15
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
15
New developments and approaches in consumer behavior research
15
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
15
Social psychology of consumer behavior
15
The Routledge companion to digital consumption
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
Brand management ; Vol. 3
13
Global consumer behavior
13
Handbook of developments in consumer behaviour
13
Handbook of qualitative research methods in marketing
13
Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
13
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
13
Measuring and managing brands
13
Perspectives on consumer behaviour : theoretical aspects and practical applications
13
System dynamics and innovation in food networks 2009 : Proceedings of the 3rd International European Forum on System Dynamics and Innovation in Food Networks, organized by International Center for Food Chain and Network Research, University of Bonn, Germany ; officially endorsed by the EAAE (European Association of Agricultural Economists) ....
13
The Oxford handbook of luxury business
13
Trust and risk in business networks : proceedings of the 99th seminar of the European Association of Agricultural Economists (EAAE), February 8-10, 2006, Bonn, Germany
13
Brand management ; Vol. 2
12
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
12
Emotional, sensory, and social dimensions of consumer buying behavior
12
Handbook of research on consumer behavior change and data analytics in the socio-digital era
12
Marktpsychologie
12
Modernity and the second-hand trade : European consumption cultures and practices, 1700 - 1900
12
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41
Factors for sharing economy platforms in the Indian context
Srivastava, Riktesh
;
Rathore, Jitendra Singh
;
Vyas, Samiksha
- In:
Digital influence on consumer habits : marketing …
,
(pp. 115-134)
.
2024
Persistent link: https://www.econbiz.de/10014553347
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42
Electronic Word of Mouth (eWOM) and consumer purchasing behaviour : a study in Karachi’s digital era
Hussain, Zahid
- In:
Digital influence on consumer habits : marketing …
,
(pp. 159-169)
.
2024
Persistent link: https://www.econbiz.de/10014553890
Saved in:
43
Promoting healthy lifestyle by influencing consumers’ online food choices : the use of digital nudging
Mishra, Vivek
- In:
Digital influence on consumer habits : marketing …
,
(pp. 171-188)
.
2024
Persistent link: https://www.econbiz.de/10014553895
Saved in:
44
Research on the financial education level of the banking consumers in the Republic of Moldova
Mistrean, Larisa
- In:
Contemporary challenges in social science management : …
,
(pp. 23-45)
.
2024
Persistent link: https://www.econbiz.de/10014557768
Saved in:
45
Increasing customer engagement in digital marketing campaigns in a time of AI
Dudzinskaite, Urte
;
Correia, Ricardo Fontes
; …
- In:
AI innovation in services marketing
,
(pp. 48-80)
.
2024
Persistent link: https://www.econbiz.de/10014557832
Saved in:
46
TABST: a next-gen AI model unveiling personalized recommendations and targeted marketing
Nag, Diotima
;
Mandal, Unmesh
- In:
AI-driven marketing research and data analytics
,
(pp. 342-359)
.
2024
Persistent link: https://www.econbiz.de/10014559106
Saved in:
47
Big Data as a tool for assessing consumer practices and efficiency of consumer problem solving
Lipatova, Anna
- In:
Finance, Economics, and Industry for Sustainable …
,
(pp. 103-113)
.
2024
Persistent link: https://www.econbiz.de/10014577983
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48
Work hard, play hard : on the reciprocity of work conditions and leisure lifestyles
Eijck, Koen van
- In:
Maintaining a sustainable work-life balance : an …
,
(pp. 16-22)
.
2024
Persistent link: https://www.econbiz.de/10014581026
Saved in:
49
Consumer complaints management in the digital era
Bayır, Talha
;
Bozyiğit, Sezen
- In:
Digital business and optimizing operating strategies
,
(pp. 57-90)
.
2024
Persistent link: https://www.econbiz.de/10014485530
Saved in:
50
Sustainable consumption behaviour of young consumers : gender-based approach from an emerging market
Onat, Kubra Topcuoglu
;
Tanrikulu, Ceyda
- In:
Trends, challenges, and practices in contemporary …
,
(pp. 126-148)
.
2024
Persistent link: https://www.econbiz.de/10014487581
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