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International journal of internet marketing and advertising : IJIMA
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Investigation the segment specific preferences for hedonic and utilitarian online-shop characteristics : the case of German online wine shops
Habann, Frank
;
Zerres, Christopher
;
Zaworski, Lukas
- In:
International journal of internet marketing and …
12
(
2018
)
3
,
pp. 255-269
Persistent link: https://www.econbiz.de/10011918362
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