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Consumer behaviour
Customer satisfaction
7
Service quality
6
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Kundenzufriedenheit
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Beziehungsmarketing
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Dienstleistungsqualität
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Coronavirus
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Customer loyalty
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Pakistan
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Services marketing
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Viral marketing
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Virales Marketing
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Saleem, Muhammad Abid
5
Nguyen, Ninh
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Yaseen, Asif
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Zahra, Sadaf
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Afzal, Hanan
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Ismail, Hina
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Jiang, Xinru
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Khalid, Aisha
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Nguyen Hoang Viet
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Shafiq, Amar
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Wang, Jianming
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Asia Pacific journal of marketing and logistics
2
Journal of hospitality marketing & management
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Journal of social marketing : JSOCM
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The international journal of bank marketing : IJBM
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ECONIS (ZBW)
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1
Addiction or social need : towards a model to predict smoking cessation intentions
Saleem, Muhammad Abid
;
Shafiq, Amar
;
Afzal, Hanan
; …
- In:
Journal of social marketing : JSOCM
13
(
2023
)
2
,
pp. 295-322
Persistent link: https://www.econbiz.de/10014311935
Saved in:
2
Consumers' perceived value and use intention of cashless payment in the physical distancing context : evidence from an Asian emerging market
Wang, Jianming
;
Nguyen, Ninh
;
Jiang, Xinru
;
Nguyen …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
6
,
pp. 1513-1531
Persistent link: https://www.econbiz.de/10014286067
Saved in:
3
Drivers of customer loyalty and word of mouth intentions : moderating role of interactional justice
Saleem, Muhammad Abid
;
Yaseen, Asif
;
Wasaya, Allah
- In:
Journal of hospitality marketing & management
27
(
2018
)
8
,
pp. 877-904
Persistent link: https://www.econbiz.de/10011957277
Saved in:
4
Impact of service quality and trust on repurchase intentions : the case of Pakistan airline industry
Saleem, Muhammad Abid
;
Zahra, Sadaf
;
Yaseen, Asif
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
5
,
pp. 1136-1159
Persistent link: https://www.econbiz.de/10011796585
Saved in:
5
Predictors of customer loyalty in the Pakistani banking industry : a moderated-mediation study
Saleem, Muhammad Abid
;
Zahra, Sadaf
;
Ismail, Hina
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
3
,
pp. 411-430
Persistent link: https://www.econbiz.de/10011593803
Saved in:
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