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Enhancing customer satisfaction with chatbots : the influence of anthropomorphic communication styles and anthropomorphised roles
Xu, Ying
;
Zhang, Jianyu
;
Chi, Rui
;
Deng, Guangkuan
- In:
Nankai business review international
14
(
2023
)
2
,
pp. 249-271
Persistent link: https://www.econbiz.de/10014319307
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