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~subject:"Customer integration"
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Customer integration
China
18
Beziehungsmarketing
7
Relationship marketing
7
Consumer behaviour
5
Impact assessment
5
Konsumentenverhalten
5
Lieferantenmanagement
5
Supplier relationship management
5
Wirkungsanalyse
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Air pollution
4
COVID-19
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Household
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Privater Haushalt
4
Brand image
3
Brand management
3
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3
Household finance
3
Industrie
3
Kundenintegration
3
Manufacturing industries
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Markenführung
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Markenimage
3
New product development
3
Private Verschuldung
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Private debt
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Produktentwicklung
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Agrarboden
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Agricultural soil
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Arbeitsmobilität
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Betriebliche Wertschöpfung
2
Binnenwanderung
2
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Customer value
2
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Ma, Shuang
3
Wang, Yonggui
3
Anderson, Jeffrey E.
1
Fang, Eric
1
Gu, Huimin
1
Hampson, Daniel P.
1
Lee, Jongkuk
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Lee, Ruby
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of contemporary hospitality management
1
Journal of marketing
1
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ECONIS (ZBW)
3
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1
When does customer participation influence new product performance? : the role of ambiguity and strategic collaboration
Lee, Ruby
;
Wang, Yonggui
;
Ma, Shuang
;
Anderson, Jeffrey E.
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 276-288
Persistent link: https://www.econbiz.de/10013326859
Saved in:
2
Project customization and the supplier revenue-cost dilemmas : the critical roles of supplier-customer coordination
Wang, Yonggui
;
Lee, Jongkuk
;
Fang, Eric
;
Ma, Shuang
- In:
Journal of marketing
81
(
2017
)
1
,
pp. 136-154
Persistent link: https://www.econbiz.de/10011636891
Saved in:
3
Opportunities and challenges of value co-creation : the role of customer involvement in hotel service development
Ma, Shuang
;
Gu, Huimin
;
Wang, Yonggui
;
Hampson, Daniel P.
- In:
International journal of contemporary hospitality management
29
(
2017
)
12
,
pp. 3023-3043
Persistent link: https://www.econbiz.de/10011804911
Saved in:
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