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Manthan : journal of commerce and management
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Enhancing digital payments adoption through customer-centric marketing strategies : a conceptual framework
Saxena, Deepika
;
Dhall, Neelam
;
Malik, Rashika
- In:
Manthan : journal of commerce and management
8
(
2021
)
1
,
pp. 60-78
Persistent link: https://www.econbiz.de/10013193351
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