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Consumer behaviour
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Consumer empowerment
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Customer satisfaction
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Decision difficulty in the age of consumer empowerment
Broniarczyk, Susan M.
;
Griffin, Jill G.
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
4
,
pp. 608-625
Persistent link: https://www.econbiz.de/10010410172
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