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~subject:"D-to-C"
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Transfer : Zeitschrift für Kommunikation und Markenmanagement
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Hungry for Growth : strategische Optionen für Lebensmittelhersteller und ihre Marken um vom Direct-to-Consumer (
D-to-C
)-Trend zu profitieren
Lienhard, Severin
;
Berger, Martin
;
Schögel, Marcus
- In:
Transfer : Zeitschrift für Kommunikation und …
68
(
2022
)
1
,
pp. 47-50
Persistent link: https://www.econbiz.de/10013165926
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