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Data protection
Consumer behaviour
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Reppel, Alexander E.
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Szmigin, Isabelle
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Journal of marketing management : MM
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New Developments in Online Marketing
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Consumer-managed profiling : a contemporary interpretation of privacy in buyer-seller interactions
Reppel, Alexander E.
;
Szmigin, Isabelle
- In:
New Developments in Online Marketing
,
(pp. 143-164)
.
2014
Persistent link: https://www.econbiz.de/10010354577
Saved in:
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Consumer-managed profiling : a contemporary interpretation of privacy in buyer-seller interactions
Reppel, Alexander E.
;
Szmigin, Isabelle
- In:
Journal of marketing management : MM
26
(
2010
)
3/4
,
pp. 321-342
Persistent link: https://www.econbiz.de/10003984942
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