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~subject:"Deutschland"
~subject:"Marketingmanagement"
~subject:"Strategic management"
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Search: subject:"Implementation"
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Deutschland
Marketingmanagement
Strategic management
Marketing management
15,994
Implementation
4,040
Marketing
3,168
Einführung
2,805
Theorie
2,688
Theory
2,656
Consumer behaviour
2,439
Konsumentenverhalten
2,439
Germany
2,096
Relationship marketing
1,874
Beziehungsmarketing
1,873
USA
1,449
United States
1,412
Strategisches Management
1,403
Brand management
1,317
Markenführung
1,317
Unternehmenserfolg
1,151
Firm performance
1,150
Online-Marketing
1,097
Internet marketing
1,064
SME
1,040
KMU
1,032
Innovation
1,021
Erfolgsfaktor
855
Success factor
815
implementation
731
Internationales Marketing
720
International marketing
715
Innovationsmanagement
681
Marktforschung
662
Social Web
660
Social web
660
Innovation management
657
Werbung
607
Markenimage
585
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582
Advertising
562
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Undetermined
3,691
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1,641
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Article
9,750
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7,096
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49
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Article in journal
7,436
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7,436
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2,312
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2,312
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1,290
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1,161
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1,161
Thesis
1,085
Lehrbuch
697
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681
Sammelwerk
681
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598
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562
Bibliography included
562
Working Paper
521
Arbeitspapier
518
Case study
504
Fallstudie
504
Aufsatzsammlung
355
Konferenzschrift
193
Ratgeber
187
Guidebook
174
Conference proceedings
137
Reprint
117
Glossar enthalten
102
Glossary included
102
Handbook
86
Handbuch
86
Conference paper
63
Konferenzbeitrag
63
Fallstudiensammlung
43
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41
Sammlung
41
Amtsdruckschrift
39
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39
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31
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26
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26
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26
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25
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English
12,340
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4,356
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71
Polish
41
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31
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24
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15
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13
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11
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11
Undetermined
11
Italian
10
Romanian
4
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3
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3
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3
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2
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2
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1
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1
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1
Croatian
1
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1
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1
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1
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1
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Author
All
Kotler, Philip
87
Bruhn, Manfred
82
Homburg, Christian
64
Meffert, Heribert
62
Pepels, Werner
46
Sheth, Jagdish N.
41
Kumar, V.
38
Keller, Kevin Lane
37
Esch, Franz-Rudolf
34
Kirchgeorg, Manfred
34
Wiedmann, Klaus-Peter
33
Bauer, Hans H.
32
Backhaus, Klaus
29
Tomczak, Torsten
29
Vrontis, Demetris
29
Albers, Sönke
28
Kitchen, Philip J.
28
Kerin, Roger A.
27
Kleinaltenkamp, Michael
27
Berndt, Ralph
25
Kuß, Alfred
25
O'Cass, Aron
25
Piercy, Nigel
25
Burmann, Christoph
24
Melewar, T. C.
22
Varadarajan, Rajan
22
Armstrong, Gary
21
Balmer, John M. T.
21
Diller, Hermann
21
Fantapié Altobelli, Claudia
21
Hartley, Steven W.
21
Hinson, Robert
21
Morgan, Neil A.
21
Rajagopal
21
Schultz, Don E.
21
Fritz, Wolfgang
20
Hult, G. Tomas M.
20
Madhani, Pankaj M.
20
Peter, Jerome Paul
20
Drees, Norbert
19
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Institution
All
American Marketing Association
57
Springer Fachmedien Wiesbaden
54
Books on Demand GmbH <Norderstedt>
19
European Society for Opinion and Marketing Research
15
Fördergesellschaft Marketing an der Universität Augsburg
14
IGI Global
13
OECD
11
Verlag Franz Vahlen
10
Haufe-Lexware GmbH & Co. KG
9
De Gruyter Oldenbourg
8
Verlag Dr. Kovač
8
Chartered Institute of Marketing
7
Duncker & Humblot
7
Edward Elgar Publishing
7
Fachhochschule Reutlingen / European School of Business
7
Harvard Graduate School of Business Administration
7
Information Resources Management Association
7
National Bureau of Economic Research
7
NetLibrary, Inc
7
AMACOM
6
American Management Association
6
Erich-Schmidt-Verlag <Berlin>
6
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
Uni-Taschenbücher GmbH
6
Center of Market Oriented Product and Production Management
5
DePaul University / College of Commerce
5
Erasmus Research Institute of Management
5
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
5
Shaker Verlag
5
Springer-Verlag GmbH
5
UVK Verlagsgesellschaft mbH
5
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Berliner Wissenschafts-Verlag
4
Campus Verlag
4
Helmut-Schmidt-Universität
4
INSEAD
4
Internationales Arbeitsamt
4
Macquarie University / Department of Economics
4
Pearson Studium
4
RWTH Aachen
4
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Published in...
All
Journal of business research : JBR
322
Industrial marketing management : the international journal for industrial and high-tech firms
245
SpringerLink / Bücher
190
Journal of strategic marketing
184
Europäische Hochschulschriften / 5
132
European journal of marketing : EJM
129
Journal of marketing management : MM
122
Journal of the Academy of Marketing Science
110
The journal of business & industrial marketing
107
Journal of marketing communications
104
Journal of marketing
97
Gabler Edition Wissenschaft
84
Marketing intelligence & planning
82
Journal of retailing and consumer services
79
Springer eBook Collection
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
Management science : journal of the Institute for Operations Research and the Management Sciences
61
The journal of brand management : an international journal
60
Lehrbuch
59
Business horizons
51
The marketing review
48
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Journal of global marketing
43
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Journal of advertising research
42
Marketing : ZFP ; journal of research and management
42
Jahrbuch der Absatz- und Verbrauchsforschung
41
Journal of marketing research : JMR
41
Springer eBook Collection / Business and Economics
41
International journal of technology marketing : IJTMkt
40
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
40
The journal of product & brand management
40
Harvard-Business-Manager : das Wissen der Besten
39
Journal of business economics : JBE
39
Marketing letters : a journal of research in marketing
37
Psychology & marketing
37
AMS review : official publication of the Academy of Marketing Science
36
Journal of business ethics : JOBE
35
Cogent business & management
34
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Source
All
ECONIS (ZBW)
16,867
USB Cologne (EcoSocSci)
23
EconStor
5
Showing
1
-
10
of
16,895
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Implementing strategic resilience through cooperation projects with start-ups : a multiple case study
Dieterle, Ann-Kathrin
;
Duchek, Stephanie
- In:
Schmalenbach journal of business research : SBUR
75
(
2023
)
4
,
pp. 549-586
implementation
of strategic resilience in practice as well as a basis for future research on the role of cooperation in strategic …
Persistent link: https://www.econbiz.de/10014491696
Saved in:
2
Strategic insights : navigating business intelligence
implementation
- phases, tasks, and risks : a case study on an international manufacturing company
Hillebrandt-Szymańska, Klaudia
;
Piotrowska, Dorota
; …
- In:
European research studies
26
(
2023
)
4
,
pp. 865-888
Persistent link: https://www.econbiz.de/10014533189
Saved in:
3
The implications of the
implementation
style and middle management efforts in strategy management
implementation
and public organisational performance
Kombate, Bienmali
;
Kouadio, Konan Richard
- In:
Asian Academy of Management journal
27
(
2022
)
1
,
pp. 199-235
Strategy management
implementation
(SMI) in developing countries studies is becoming an exciting topic; however, there … limited empirical consideration. This paper examined the implication of the
implementation
style and middle management efforts … reform program
implementation
opted for M1 will likely strand and decrease performance. …
Persistent link: https://www.econbiz.de/10013440323
Saved in:
4
The strategy
implementation
process as perceived by different hierarchical levels : the experience of large Croatian enterprises
Ivančić, Valentina
;
Jelenc, Lara
;
Mencer, Ivan
- In:
Journal of entrepreneurship, management and innovation …
17
(
2021
)
2
,
pp. 99-124
Persistent link: https://www.econbiz.de/10012621173
Saved in:
5
Schulspeisung als Kernbeitrag zur Sozialen Sicherung : Analysen und Empfehlungen
Bliss, Frank
-
2024
Persistent link: https://www.econbiz.de/10014543690
Saved in:
6
The effectiveness of lean management applying process : case study on Jordan Electricity Distribution Company
Alkhlaifat, Osama Khaled
;
Koloszár, László
- In:
International journal of productivity and quality …
38
(
2023
)
4
,
pp. 464-481
Persistent link: https://www.econbiz.de/10014313569
Saved in:
7
Bought in? : the contingent effect of stakeholder support upon strategic
implementation
success in American municipalities
Mitchell, David
- In:
Public management review
24
(
2022
)
5
,
pp. 773-798
Persistent link: https://www.econbiz.de/10013190379
Saved in:
8
Implementing Ecosystem Based Management
Gray, Brian
;
Harder, Jennifer
;
Bork, Karrigan
-
2023
for adoption in the freshwater ecosystem context.The primary challenge lies in
implementation
. Freshwater ecosystems face …
Persistent link: https://www.econbiz.de/10014354155
Saved in:
9
Evaluation der Umsetzung des Bewertungssystems Nachhaltiges Bauen
Pohl, Sebastian
;
Läuger, Thomas
;
Wallbott, Thorsten
; …
-
Bundesinstitut für Bau-, Stadt- und Raumforschung
-
2023
-
Stand: Februar 2023
Persistent link: https://www.econbiz.de/10014425761
Saved in:
10
Der Stand der Umsetzung der Agenda 2030 in den deutschen Kommunen : Handlungsempfehlungen : Halbzeitbilanz
Peters, Oliver
;
Scheller, Henrik
;
Ruddek, Amelie
-
2023
-
Stand: 30. Mai 2023
Persistent link: https://www.econbiz.de/10014383569
Saved in:
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