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~subject:"Dienstleistungssektor"
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Dienstleistungssektor
Consumer behaviour
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Brand image
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Brand management
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Markenführung
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Markenimage
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Beziehungsmarketing
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Brand
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Bekleidungsindustrie
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Clothing
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Confidence
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Fashion
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Restaurant industry
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Vertrauen
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brand loyalty
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Creativity
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Customer integration
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Dienstleistungsqualität
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Bhatia, Archana
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Khandai, Sujata
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Nanda, Shashi
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Indian journal of economics & business : IJEB
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Embracing "tangibles" in restaurants to establish service performance : a marketing strategy to sustain competitiveness
Nanda, Shashi
;
Khandai, Sujata
;
Bhatia, Archana
- In:
Indian journal of economics & business : IJEB
18
(
2019
)
1
,
pp. 209-218
Persistent link: https://www.econbiz.de/10012666224
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