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~subject:"Digitalisierung"
~type_genre:"Konferenzbeitrag"
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Digitalisierung
Fashion
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7
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Sustainability in Business Management
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ECONIS (ZBW)
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The impact of digitalization on the
fashion
industry in the context of sustainability
Arda, Cansel
;
Dede, Merve Ahter
;
Varinlioğlu, Selin Karaca
- In:
Sustainability in Business Management
,
(pp. 69-89)
.
2023
Persistent link: https://www.econbiz.de/10014337997
Saved in:
2
The challenges of digital transformation for fast-
fashion
brands : a proposal for an operational tool to measure omni-channel integration
Rey-García, Marta
;
Regueiro Otero, Ana
;
Mato-Santiso, …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 95-103)
.
2018
Persistent link: https://www.econbiz.de/10013277460
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