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~subject:"Direct marketing"
~subject:"Theory"
~subject:"USA"
~subject:"World"
~type_genre:"Bibliografie"
~type_genre:"Bibliography included"
~type_genre:"Mehrbändiges Werk"
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Direct marketing
Theory
USA
World
Arzneimittel
37
Pharmaceuticals
34
Arzneimittelmarkt
13
Pharmaceutical industry
13
Pharmaceutical market
13
Pharmaindustrie
13
Deutschland
11
Germany
10
Theorie
8
Pharmazeutische Industrie
7
United States
7
Marketing management
6
Marketingmanagement
6
Gesundheitspolitik
5
Gesundheitsökonomik
5
Health economics
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Advertising
4
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Medical sciences
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Medizin
4
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4
Price regulation
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4
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Cost-benefit analysis
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3
Erfolgsfaktor
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Gesundheitskosten
3
Health care costs
3
Health care system
3
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3
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Book / Working Paper
18
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3
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Bibliografie
Bibliography included
Mehrbändiges Werk
Article in journal
906
Aufsatz in Zeitschrift
906
Graue Literatur
633
Non-commercial literature
633
Working Paper
580
Arbeitspapier
574
Aufsatz im Buch
112
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Hochschulschrift
49
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43
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43
Thesis
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21
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3
Statistik
3
Bibliography
2
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2
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English
13
German
8
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Mukherjee, Avinandan
3
Heckner, Frank
2
Smith, Mickey C.
2
Abraham, John
1
Basara, Lisa Ruby
1
Breuer, Robert
1
Connor, John Murray
1
Harrison, Christopher Scott
1
Hohensohn, Heidi
1
Huber, Walter
1
Küpper, Jörn
1
Lawton Smith, Helen
1
Liebenau, Jonathan
1
MacCaffrey, David J.
1
Norton, Charles B.
1
Shaikh, Rashid A.
1
Walther, Hans-Peter
1
Wertheimer, Albert I.
1
Wichert, Christine
1
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Europäische Hochschulschriften / 5
3
Journal of research in pharmaceutical economics
3
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft : Forschungsgruppe Konsum und Verhalten
1
Gabler-Edition Wissenschaft
1
International journal of pharmaceutical and healthcare marketing
1
Journal of pharmaceutical finance, economics & policy
1
Marktorientierte Unternehmensführung
1
Schriften zur Gesundheitsökonomie
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ECONIS (ZBW)
21
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1
Pharmaceutical direct-to-consumer advertising ; Pt. 2
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237499
Saved in:
2
Pharmaceutical direct-to-consumer advertising : past, present, and future
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010237501
Saved in:
3
Pharmaceutical direct-to-consumer advertising ; Pt. 1
Mukherjee, Avinandan
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790606
Saved in:
4
The politics of the international pricing of prescription drugs
Harrison, Christopher Scott
-
2004
-
1. publ.
Persistent link: https://www.econbiz.de/10001786493
Saved in:
5
Prescription drugs : pricing, importance and medicare coverage
Norton, Charles B.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002060829
Saved in:
6
Regulation of the pharmaceutical industry
Abraham, John
(
contributor
);
Lawton Smith, Helen
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10001702740
Saved in:
7
International drug regulatory mechanisms
Wertheimer, Albert I.
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10002185377
Saved in:
8
Prescription drugs under Medicare : the legacy of the Task Force on Prescription Drugs
Smith, Mickey C.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001587145
Saved in:
9
Global price fixing : our customers are the enemy
Connor, John Murray
-
2001
Persistent link: https://www.econbiz.de/10001581634
Saved in:
10
Marketingstrategien für rezeptfreie Arzneimittel : eine empirische Untersuchung im deutschen Pharmamarkt
Breuer, Robert
-
1999
Persistent link: https://www.econbiz.de/10001364363
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