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~subject:"EU-Staaten"
~subject:"Theory"
~subject:"USA"
~type_genre:"Bibliografie"
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1
Global marketing : foreign entry, local marketing, & global management
Johansson, Johny K.
-
2006
-
Fourth ed., internat. ed.
Persistent link: https://www.econbiz.de/10002564699
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2
International marketing : analysis and strategy
Onkvisit, Sak
;
Shaw, John J.
-
2004
-
4. ed.
Persistent link: https://www.econbiz.de/10001808893
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3
Global marketing management : a European perspective
Keegan, Warren J.
;
Schlegelmilch, Bodo B.
-
2001
Persistent link: https://www.econbiz.de/10001506515
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4
Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hütt...
Ahsen, Anette von
(
ed.
);
Hüttner, Manfred
(
honouree
)
-
1996
Persistent link: https://www.econbiz.de/10000584611
Saved in:
5
Marktorientierte Unternehmensführung im Umbruch : Effizienz und Flexibilität als Herausforderungen des Marketing
Bruhn, Manfred
(
ed.
);
Meffert, Heribert
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10000423352
Saved in:
6
Information for international marketing : an annotated guide to sources
Weekly, James K.
-
1986
Persistent link: https://www.econbiz.de/10013456104
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