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Descriptive analysis of Nissan's electric vehicle commercialization strategies
Dehkordi, Majid A.
;
Yonekura, Seiihiro
;
Kohnepushi, …
- In:
The journal of product & brand management
22
(
2013
)
5/6
,
pp. 393-403
Persistent link: https://www.econbiz.de/10010224825
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