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Electronic Commerce
Consumer behaviour
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Beziehungsmarketing
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Brand image
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Kundenzufriedenheit
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Markenführung
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Alcántara-Pilar, Juan Miguel
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Barrio-García, Salvador del
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Crespo-Almendros, Esmeralda
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Porcu, Lucia
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International journal of business and economics
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Journal of travel and tourism marketing
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ECONIS (ZBW)
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Toward an understanding of online information processing in e-tourism : does national culture matter?
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
Journal of travel and tourism marketing
34
(
2017
)
8
,
pp. 1128-1142
Persistent link: https://www.econbiz.de/10011758832
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2
Motivational duality in online consumer behaviour : website usability and flow state as moderating factors
Alcántara-Pilar, Juan Miguel
;
Barrio-García, Salvador del
- In:
International journal of business and economics
14
(
2015
)
1
,
pp. 79-104
Persistent link: https://www.econbiz.de/10011316492
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