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~subject:"Emotion"
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Emotion
Konsumentenverhalten
14
Consumer behaviour
13
Kundenzufriedenheit
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Beziehungsmarketing
10
Customer satisfaction
10
Relationship marketing
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Deutschland
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Theorie
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Operations Research
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Personality psychology
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hybrid choice models
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marketing
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Paulssen, Marcel
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Bagozzi, Richard P.
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Fournier, Susan
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Betriebswirtschaftliche Diskussionsbeiträge
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Handbook of brand relationships
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ECONIS (ZBW)
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1
Customer coping in response to relationship transgressions : an attachment theoretic approach
Paulssen, Marcel
;
Bagozzi, Richard P.
- In:
Handbook of brand relationships
,
(pp. 358-375)
.
2009
Persistent link: https://www.econbiz.de/10003915640
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2
Customer coping in response to relationship transgressions : an attachment theoretic approach
Paulssen, Marcel
;
Bagozzi, Richard P.
-
2007
Persistent link: https://www.econbiz.de/10003530374
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3
Attachment security and the strength of commercial relationships : a longitudinal study
Paulssen, Marcel
;
Fournier, Susan
-
2007
Persistent link: https://www.econbiz.de/10003530381
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